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Four Ways to Use Twitter as a Lead Generation Tool
Four Ways to Use Twitter as a Lead Generation Tool Have you gotten any sales leads from Twitter? Have you ever found any opportunities, whether personally or professionally, from the micro-blogging...
View ArticleFour Ways a Corporate Blog Can Help Your Company Increase Profits
Four Ways a Corporate Blog Can Help Your Company Increase Profits A corporate blog is more than just a company diary where someone from marketing talks about the latest trade show. A corporate blog is...
View Article5 Reasons B2B Sales Need Social Media
5 Reasons B2B Sales Need Social Media “We’re in B2B sales, we can’t use social media.” I hear it many times. B2B salespeople who think they can’t use social media, because social media is just for fun....
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LinkedIn Etiquette: No, I Don’t Want What You’re Selling
LinkedIn Etiquette: No, I Don’t Want What You’re Selling As I connect with marketers on LinkedIn, I’m reminded about what Gary Vaynerchuk once said about high school kids and relationships. They’re...
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Stop Selling to Me on LinkedIn
Stop Selling to Me on LinkedIn Are you married? When you first met, did you walk up to your prospective spouse and just pop the question? Or are you in a long-term relationship? How did you start it?...
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